We all have our own little way of doing things to make our professional lives easier or better or clearer. Sometimes these are tools that we have stumbled across, other times recommendations from friends or colleagues and other websites or blogs similar to this one. One thing that Dinkum does at the foundation of all… Continue reading
POST CATEGORY : Internet Marketing
Optimized Press Releases and PR
Inspired by a recent post by Philadelphia PR Brendan Shank outlining what not to do and more not what to do’s for a press release, we want to take it one step further and dissect what an SEO will do to a press release once it has done the rounds. Let me preface this by… Continue reading
Online Review Websites – Watching the Percentages
I’ve been hearing a lot of business owners griping about review websites like Yelp (you should know my opinion of those jokers) and the slew of others. Foursquare offers the ability to post comments about a place you visit (or don’t visit). Target also offers the ability to rate and comment in fact, I would… Continue reading
Show me the Social Media Marketing Money
While I don’t really “do” Social Media, I’m a fan of it and see great benefits to it. One thing I keep seeing is the issue of Social Media ROI, or businesses trying to determine if Social Media is “worth it”. To me, and as we’ve mentioned in the past, that doesn’t seem to be… Continue reading